Marcos González

Marcos González

  • Gebäude 01.85

    Zähringerhaus 5. OG

    Fritz-Erler-Str. 1-3

    76133 Karlsruhe

Marcos Gonzalez

Marcos Gonzalez is a PhD student at the Institute of Entrepreneurship, Technology Management and Innovation (EnTechnon). The focus of his research is support the decision-making process of startups founders at the early stage. 

Studies to this point have focused on the decision making process, decision making approaches and tools that enable better decision making. 

Since 2013 he has been a lecturer at the Universidad Austral de Chile ( and co-founder of the first coworking space in the Los Lagos region (


Design of an experimental study using a start-up simulator game among aspiring and practicing entrepreneurs
González, M.; Terzidis, O.; Heblich, B.
2022, September 23. 25. G-Forum Jahreskonferenz (2022), Dresden, Germany, September 22–23, 2022
Enabling Entrepreneurs to Build on their Means: The Effectual Decision-Making Canvas
González, M.; Terzidis, O.; Heblich, B.
2022. Technology, Engineering, and Innovation Management Communities as Enablers for Social-Ecological Transitions, 1397–1404, IEEEXplore
Qualitative content analysis on critical decisions in the entrepreneurial context
González, M.; Terzidis, O.
2020, September 30. 24th G-Forum Jahreskonferenz (2020), Online, September 28–October 2, 2020
A first step to consolidate the view of the decision-making process for entrepreneurs - A Systematic Literature Review
González, M.; Terzidis, O.
2019. G-Forum Konferenz - 23. Interdisziplinäre Jahreskonferenz zu Entrepreneurship, Innovation und Mittelstand (G-Forum), 25.– 27. September 2019, Wirtschaftsuniversität Wien (WU), Österreich
Effectuation and causation decision approaches in Entrepreneurship
González, M.; Rapo, A.; Beikirch, P.; Nikolova, S.
2018, October 11. 22nd G-Forum Jahreskonferenz (2018), Stuttgart, Germany, October 10–December 10, 2018