Content

Design Thinking is a user-centric innovation management method. The iterative process first analyzes the problem space and builds a sound understanding of the future users. Subsequently, ideas for the solution are generated, prototypes are created, and tested by the user group. The result is a proven and validated product.

Learning Objectives

During the seminar, the students learn basic procedures for achieving user-centric innovations. These are concrete methods that start with the potential user of certain products and services. The method is problem-oriented and emphasizes the specific customer situation. After attending the seminar, the students have a clear understanding of the need to explore end-user needs and are able to independently apply the methods of Design Thinking for developing market-driven innovations at a basic level.

Credentials:

ATTENTION: Creditability in the seminar module: The seminar is NOT credited in the seminar module! Crediting is only possible in the EXPERT MODULE ENTREPRENEURSHIP.

ATTENTION: The seminar will take place outside in the city forest (about 10 minutes by bike from the city center). There will be an indoor option in case of bad weather. Detailed information about the location will be announced later. 

Dates:

Mo, 26.05.2025; 09:30 - 17:00
Mo, 30.06.2025; 09:30 - 17:00 
Mo, 21.07.2025; 09:00 - 13:00 

Registration is via the Wiwi-Portal.