Ideation process for tech based innovations - Quantitative
- Date:immediately
- Supervisor:
Sarah Manthey
-
Masterthesis: Ideation process for tech-based Innovation (Quantitativ
Master Thesis
- Title: Ideation process for tech-based Innovation (Quantitative)
- Subject: Identify and analyse the ideation process for new/ existing technologies to find new applications
- Type: Masterthesis
- Date: Starting now (October 2021)
- Supervisor: Prof. Dr. Orestis Terzidis
- Person in Charge: Sarah Manthey, PhD Candidate
Technology push can be characterised as a process triggered by internal or external research, with the objective to commercialise the use of new know-how or specific new technology. The approach is based on the assumption that "more R&D in" results in "more successful new products out" [Rothwell, (1994), p.8]. The description of this phenomenon from Berkhout et al. (2010, p.481) is often reflected in the view of many companies: "If we invest enough in science and technology, the rest will work out right".
To make it short: Finding new applications/ application areas for existing or new technologies.
Goal of this theses is to define, collect and analyse existing literature (also grey literature) to identify ideation techniques/ tools/ methods/ processes currently used to tackle this issue.
The data may be collected by a survey, but also other forms are possible. We will discuss this in person.
- Method: Literature review; Survey; Cluster analysis
- Time period: Starting now
- Supervisor: Prof. Orestis Terzidis/ Sarah Manthey, email: sarah manthey ∂does-not-exist.kit edu
Literature
Aslani, A., H. Eftekhari, M. Hamidi, and B. Nabavi. 2015. commercialization Methods of a New Product/Service in ICT Industry: Case of a Science & Technology Park. Organizacija 48 (2): 131-138.
Danneels, E. and Frattini, F. (2018). Finding applications for technologies beyond the core business. MIT Sloan Management Review, 59(3):73-78.
Jolly, V. K. (1997). Commercializing new technologies: getting from mind to market. Harvard Business Press.
Souder, W. E. (1989). Improving productivity through technology push. Research-Technology Management, 32(2):19-24.
Terzidis, O. and Vogel, L. (2018). A unified model of the technology push process and its application in a workshop setting. In Technology Entrepreneurship: 111-135. Springer.