Lehrstuhl für Entrepreneurship und Technologie-Management
markuslau EnTechnon

Markus Lau

  • Gebäude 01.85

    Zähringerhaus 5. OG

    Fritz-Erler-Str. 1-3

    76133 Karlsruhe

Markus Lau

Markus Lau is a PhD Candidate and Research Associate at the Institute for Entrepreneurship, Technology-Management and Innovation (EnTechnon) at the Karlsruhe Institute of Technology (KIT). His research addresses challenges and opportunities for business model design and innovation in value networks. He focuses on the development of supporting tools for successful business model design in transforming markets. A special industry focus is given on the energy sector in Germany.

Markus trains executives, PhD’s and students in different areas such as Technology Entrepreneurship, Business Model Design, Design Thinking and Value Driven Innovation. He is Lead Coach at several Startup Accelerator Programs such as the Startup Catalyst (upCAT), AXEL (The Energy Accelerator) and GROW. Markus is teaching (agile) Project Management at the Hector Business School Executives Program since 2016 (Executive Master and MBA Fundamentals).

He holds a Master´s Degree in Industrial Engineering and Management (M.Sc.) from the KIT with a focus on Renewable Energies, Energy Economy and Innovation Management.



Lau, M., & Terzidis, O. (2019). Systemic Business Modeling – A Pragmatic Toll Grounded in System Theory. 23rd World Multi-Conference on Systemics, Cybernetics and Informatics. July 6-9, 2019. Orlando, Florida.

Lau, M. (2018). Startups in der Energiewende: Das Gründungsgeschehen in der deutschen Energiewirtschaft. Springer-Verlag. https://link.springer.com/book/10.1007/978-3-658-20504-1 

Lau, M., & Terzidis, O. (2017). Business Models in a transforming energy system - Analyzing patterns of energy startups. G-Forum 2017. 21th Interdisciplinary Entrepreneurship Conference. Wuppertal, Germany.

Lau, M., & Terzidis, O. (2016). Monitoring energy entrepreneurship - descriptive analysis of startup activities within the German energy sector. Karlsruher Institut für Technologie (KIT). https://publikationen.bibliothek.kit.edu/1000061715

Lau, M., & Terzidis, O. (2016). Entwicklung eines systematischen Erhebungskonzeptes zur Abbildung und Beurteilung des Gründungsgeschehens im Umfeld der deutschen Energiewirtschaft. G-Forum 2016. 20th Interdisciplinary Entrepreneurship Conference. Leipzig, Germany.